Project Tool Launch Video
One task, from mess to done, in 60–90 seconds.
Turns your AI into a launch-video director for a project-management or issue-tracking tool — scripts and storyboards a 60–90 second film that follows one task from inbox to done, proving the tool works by showing it.
Install it in 3 steps
No sign-up. No CLI tools. Pick your AI, copy one line, paste it over.
Prefer doing it yourself? Buy the skill ($4.99), download the ZIP from your checkout confirmation, unzip it into the directory shown above, restart your AI session — same result. Already bought it? Your AI assistant can download it for you.
What’s inside
One SKILL.md (the playbook) + one starter template. A preview:
Project Tool Launch Video
When to use
- You are launching a project-management, issue-tracking, or task-planning tool and screenshots alone don't explain why it's better
- Your launch page has a demo video slot and the current video is a feature tour nobody finishes
- You need a video that works muted in a feed — captions carry it, visuals prove it
- You are announcing a major version, a redesign, or a new workflow (e.g. triage, sprints, roadmaps) inside an existing tool
- You need one film that works on the landing page, in a launch post, and as a conference-loop clip
Workflow
- Pick the one task (input: your tool → output: a single hero task)
Choose one realistic task that exercises the tool's core loop: it arrives messy (a vague request in an inbox or form), gets clarified, gets assigned, moves across the board, and ends done with something visible to show for it. The task must be specific — "Fix the checkout bug that blocks gift cards" beats "Manage your projects." If your tool has three core loops, pick the one a new user hits first; the other two get their own videos later. Everything in the film serves this one task's journey. - Script the journey in beats (input: hero task → output: 60–90s script)
Structure the film as five beats, each 10–20 seconds: 1) The mess — the task arrives as chaos (a rambling message, a scattered thread). 2) Capture — one click turns it into a tracked task, fields filled, owner assigned. 3) Work — the task moves: a comment resolves a question, a subtask splits off, status changes. 4) Done — the task lands in Done and the visible result appears (the fix shipped, the page live, the client notified). 5) The line — one sentence on what the tool is for, plus the call to action. Write narration as short spoken lines (under 12 words each) and burn captions into every frame — the film must make sense with the sound off. - Storyboard with real UI (input: script → output: shot-by-shot board)
Storyboard every beat with real screen recordings of your actual product — no mockups, no animations pretending to be the UI. Each shot lists: what's on screen, what moves, the caption line, and the duration. Rule: every claim on screen must be a real action in the product (a real status change, a real comment, a real filter). If a shot needs a fake click to look good, cut the shot — a launch video that fakes the product poisons the first trial. Keep the cursor calm and the pace human; frantic cursor-jumping reads as hiding something.
Template preview
Project Tool Launch Video — Template
60–90 seconds. One hero task, from mess to done. Captions on every frame.
The hero task
Task title (visible in every shot): {e.g. "Fix the checkout bug that blocks gift cards"} Arrives as: {rambling message / form / thread — quote it} Ends as: {visible result — fix shipped / page live / client notified} Core loop shown: {capture → assign → work → done}
Five-beat script
Beat 1 — The mess (~10–15s)
- On screen: {the chaotic arrival}
- Caption: {short line, under 12 words}
- Shot: {screen recording description}
