Cobalt Serif Freelancer Site
A 15-60 second launch video for your freelance site: one hook, one service, one call to action.
Produces a short launch video announcing a freelancer's new website in the Cobalt Serif style: serif headlines, deep cobalt accents, silver-grey type. Hook names the visitor's problem, the site appears within three seconds, and the video ends on a single clear call to action — with captions, shot list, and thumbnail included.

Install it in 3 steps
No sign-up. No CLI tools. Pick your AI, copy one line, paste it over.
Prefer doing it yourself? Buy the skill ($4.99), download the ZIP from your checkout confirmation, unzip it into the directory shown above, restart your AI session — same result. Already bought it? Your AI assistant can download it for you.
What’s inside
One SKILL.md (the playbook) + one starter template. A preview:
Cobalt Serif Freelancer Site
When to use
- You just launched (or relaunched) your freelance portfolio site and need to announce it beyond "new website!"
- You're rebranding as a freelancer and the new site is the centerpiece of the announcement
- You're opening availability for new clients and want the site to do the explaining
- You added a new service page — booking, shop, course — and need a short video to drive traffic to it
- Your site gets visits but few inquiries, and you suspect nobody understands what you offer in the first 10 seconds
Workflow
- Define the hook and the one CTA (input: site URL, one service, who it's for → output: hook line + single call to action)
One video, one job: get the right visitor to the right page. Pick the single service the video sells and the single action — "book a call", "see the portfolio", "join the waitlist". The hook names the visitor's problem, not your news: "Hiring a designer and drowning in portfolios?" beats "I launched my new site!" Every second after the hook must earn the click. - Script it (input: hook + CTA → output: 15–60 second script with timestamps)
Fixed structure: Hook (0–3s, the problem) → What the site offers (3–15s, one sentence + one screen) → Who it's for (one line, so the wrong people self-select out) → CTA (last 5s, say the URL and show it on screen). Write for the ear: short sentences, no jargon, read it aloud twice. If it sounds like a press release, rewrite it as if telling one person. - Plan the shots (input: script → output: shot list — screen capture, talking head, b-roll)
Every line gets a visual: screen recording of the site doing the thing the line describes, a talking-head clip for the hook and CTA, and short b-roll (workspace, work-in-progress) only where the screen can't carry it. Show the site early — within the first 3 seconds — because the site is the product. List each shot with its timestamp, what it shows, and how it's captured. - Style in Cobalt Serif (input: shot list + script → output: styled edit spec — serif titles, cobalt accents, captions)
Cobalt Serif rules: big serif titles for the hook and section cards, deep cobalt accent bars and lower-thirds, silver-grey body type, generous white space. Captions are mandatory — most viewers watch muted — burned in or as an SRT file, word-accurate, synced. The thumbnail uses the same system: serif headline, one site screenshot, cobalt accent.
Template preview
Cobalt Serif Freelancer Site — Launch Video Template
One video, one service, one CTA. Fill this in before recording anything.
The job
Site URL: { } Service this video sells: {one service only} Who it's for: { } Single CTA: {book a call / see portfolio / join waitlist / other: } Link placement: {bio / description / first comment}
Script (read aloud twice before shooting)
Total target length: {15 / 30 / 60} seconds
Shot list
Cobalt Serif style notes
- Titles: big serif, hook + section cards
- Accents: deep cobalt bars / lower-thirds
- Body type: silver-grey, generous white space
- Captions: [ ] burned in / [ ] SRT file — word-accurate, synced


