What’s inside

One SKILL.md (the playbook) + one starter template. A preview:

Ochre Editorial Deck

When to use

• Your deck reads like a wall of bullet points and you want it to feel like a well-set magazine: one idea per spread, headlines that carry the argument
• You are presenting a report, a research finding, a brand story, or a pitch where tone and readability matter as much as the numbers
• A slide deck will be read without you in the room (sent as a PDF, posted on a page) and must make sense on its own
• Your current template squeezes everything into dense slides with tiny type, and the audience stops reading by slide three
• You want a deck with a warm, print-like feel — ochre, cream, ink — instead of another cold blue corporate template

Workflow

1. Write the argument as headlines (input: your material → output: a headline outline)
   Before opening any slide tool, write the deck as a list of headlines — one per slide — that read as a complete argument on their own: "The market moved while we watched," "Our readers stayed, but their attention split," "The fix is one section, done weekly." If the headlines do not make sense as a standalone paragraph, the deck has no argument yet, only slides. Aim for 8–14 slides; a deck that needs 30 slides is usually two decks. Each headline becomes the slide's title, word for word — the headline is the slide's job, not decoration on top of it.
2. Set the ochre system (input: headline outline → output: style rules)
   Build the visual system from three tones: warm ochre for emphasis (rules, kickers, pull-numbers, one accent per slide), cream or warm paper for the field, and near-black ink for the text. Type is editorial: a serif or strong grotesk for headlines at large sizes, a plain readable sans for body, generous margins, and no more than two type sizes per slide besides the headline. One accent per slide — an ochre rule, an ochre pull-number, or an ochre block — never all three. The system is the restraint: if every slide uses every element, there is no system, only noise.
3. Lay out one idea per slide (input: headline + supporting material → output: slide drafts)
   Each slide carries the headline, one supporting element, and nothing else: a short paragraph, one chart, one quote, or one image with a caption. The supporting element must earn its place — a chart that repeats the headline is decoration, a chart that proves it is evidence. Keep body text to two or three short lines; a slide that needs a paragraph of explanation is a handout, not a slide — move the paragraph to the speaker notes or an appendix. Leave white (cream) space around everything: if a slide feels empty, the type is too small or the idea is too weak, and filling the space with clip art fixes neither.

Template preview

Ochre Editorial Deck — Outline Template

One deck = 8–14 slides, one headline per slide. Write the headlines first, then build.

Deck: {title}

Audience: {who} | Next step the deck must produce: {decision / date / request}

Headline outline (read top to bottom — must work as a standalone argument)

1. {headline}
2. {headline}
3. {headline}
4. {headline}
5. {headline}
6. {headline}
7. {headline}
8. {headline}
9. {headline — optional}
10. {headline — optional}
11. {headline — optional}
12. {headline — optional}

Visual system

Field: cream / warm paper | Text: near-black ink | Accent: warm ochre

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